Displaying episodes 1 - 14 of 14 in total
James discusses the differences between Content Marketing and Digital PR, in-house vs. agency campaigns, growth plans and valuing an agency based on its ideas/processes rather than technology.
Learn how Croud used technology and the gig economy to grow their digital agency to a global scale. Taking private equity investment in 2019, Luke Smith explains how they aim to compete directly with the big network agencies.
I talked to Mark Williams-Cook about Candour, one of the few Digital Marketing agencies that's not built to sell. We discuss his growth plans, Unsolicited SEO Tips on LinkedIn, AlsoAsked.com and sustaining good mental health.
Ben talks about how he pivoted from mortgage broker, to finance affiliate, through to selling his site and starting a full-service digital marketing agency. He got his first few clients even before setting up a website or registering a company. Now, the business is moving out of its large office and going fully remote.
Tim talks about office culture, specialist vs. full-service agencies, the north/south divide and leaving Branded3 to start Connective3.
Tom started Forde Baker in 2019, as an Amazon store optimisation and marketing company. His agency helps brands to perform well on Amazon's marketplace, with a growing number of clients and consultants around the world.
James talks about the difference between Digital and Traditional PR, SEOs ruining the PR industry, the best tech for Digital PR and how he plans to increase his agency's value and any potential future M&A multiplier.
Stephen and Carrie talk about how they turned Rise at Seven into a hugely successful agency in less than two years, by taking a more creative and brand focussed approach to SEO. Learn about how they did it and what their future plans are.
Nick and Carl used to work for me and later formed their own SEO agency. In this episode, we talk about how they've grown Reddico and built a remote-first agency business. Is it possible to follow the Digital Nomad dream and still build a successful company?
Ross discusses how important it was to gain agency experience and build a potential client list, before starting his agency. He also talks about growing his client base, differentiating Content Marketing from SEO and PR, plus the future of home-working.
Listen to how Becky Simms founded and grew her full-service digital agency, Reflect Digital. We talked about starting out without a client on Day 1, the new post-COVID normal, 4-day working weeks, joining an agency group in a pure share swap, plus the value of industry awards, ISO certification and speaking at webinars.
A spontaneous trip to Las Vegas, resulted in Paddy and Matt starting their UK based digital marketing agency, Aira. Listen to how they went from being a law graduate and Facebook game designer, to running one of the UK's most respected SEO outfits. COVID-19 put them on the ropes, losing 50% of their revenue, but they bounced back to end 2020 with some of their highest revenue months to-date.
Trusted to increase conversions at brands including Facebook, Canon and Domino's Pizza, Conversion.com has become a leader in the CRO (Conversion Rate Optimisation) industry. Stephen Pavlovich talks about founding the agency, his background, the lessons he learnt and the company's acquisition by Sideshow Group.